Email marketing is a broad term for lots of different marketing strategies. Whether you’re looking to build conversations with potential customers, keep existing customers up to date, or drive more upsells, email marketing can do it.
We’ll design and write personalised newsletters and promotional emails for your subscribers.
If you run an eCommerce store, we can help you boost sales and recover abandoned carts with tailored email campaigns.
If you run an eCommerce store, we can help you boost sales and recover abandoned carts with tailored email campaigns.
Reach out to a bespoke, targeted list of potential customers through personalised one-to-one cold emails delivered directly to their inbox. This strategy is perfect for B2B organisations that are looking to acquire new contracts, leads, or interest in their services without the need for paid advertising.
Included Data Lists
The initial phase of the campaign involves compiling a cold data list tailored to your specifics or organising your existing data. This phase is crucial, as we need to target and segment your data correctly to achieve optimal results.
We then begin designing your main email. While this email is extremely important, as it lays the groundwork, it is not the email that drives the majority of the results. Once completed, we send the email via a trusted email platform.
Finally, we send out three follow-up emails, spaced roughly a week apart. It’s during this phase that we typically generate the bulk of the leads. We also remove responders to ensure they don’t receive further follow-ups.
Included
We ensure that all the emails we send are delivered to the inbox, not the spam folder. This is difficult and tricky to get right, but we know what does and does not deliver to the inbox.
Included
We only use the best email marketing software solutions for our clients. You can find a range of our regularly selected software below. Or, we can just use the software you already utilise.
Included
We understand that sometimes you’re going to need emails sent out at the spur of the moment, or on a strict schedule. We excel in this area with a fast turnaround and a reliable scheduling team.
Included
We could go on listing our benefits forever, but to put it simply, we handle anything and everything related to your email marketing campaigns. From scheduling to setting up sign-up forms.
Email marketing results are highly dependent on how well you plan and execute a campaign. Through years of trial and error, we’ve learned what works and what doesn’t, and we can apply this knowledge to your campaigns.
We utilise a specialised and unique follow-up strategy with all of our campaigns that has consistently delivered results. Many clients have experienced a 200% increase in conversions thanks to our highly effective email marketing strategy.
Below are some examples of tools and software we use to create, send, and improve your email campaigns. We also help you get off old software and onto something more reliable.
We write & design
With expert designers and experienced copywriters, we can prepare email campaigns that not only stand out, but deliver better results in all areas.
Acquiring new subscribers and email data is difficult. If you’re looking at running a cold email campaign, we can source, verify, and clean thousands of contacts so you can promote to the right audience.
Safe to Contact
All our data is collected from the public domain, ensuring that every email address we provide has been publicly shared by the users themselves.
Easy to Access & Use
Accessing your data is straightforward and hassle-free. We deliver your data entries in a password-protected Excel sheet.
Extreme Accuracy
We are confident in the quality of our data sources, assuring you of approximately 95% or higher accuracy in the data lists that we provide.
A Range of Targeting
Our data collection services allow you to target by company size, company age, individual’s position, industry, subsector, and much more.
Review Before We Send
You always get the chance to review the data that we collect before we use it for any email marketing purposes, giving you complete peace of mind.
Free Cleaning
We provide free cleaning of the data through industry-leading software like Neverbounce. This is to ensure you avoid high bounce rates.
We interlink all email marketing campaigns and data collection with your other marketing channels. This can be your website, shop, social media pages, CRM software, or anything else you use for marketing.
Here are some of our latest client reviews, shared on TrustPilot. These reviews highlight the experiences and feedback from those who have chosen to work with us.
Steve Crowe
YachtingPages
Achieved amazing email marketing results
Just wanted to thank you for the amazing response we have received from the recent email marketing campaigns. Before choosing to work with CreateTheWeb we ran our own marketing...
Jess Edwards
Stephenson Executive Search
Recommend
Otis and the createtheweb team have been incredibly diligent in achieving our aims for our website SEO - keeping us updated every step of the way. We have been impressed by the res...
John Harris
Gym Flooring UK
We 100% Recommend This Company
Otis and Luke are amazing at what they do, they recently built our website for us, we couldn't be happier with the professionalism and quality that the lads at create the web provi...
Ben Sheppard
Boatswain Joinery
Great service from start to finish
I had an exceptional service from Otis and the team. They listened to my requirements and delivered an amazing website that exceeded my expectations. I couldn't have chosen a bette...
David Easterfield
Pinpoint Foot Measurement
An excellent PPC service!
We have been using CreateTheWeb to help drive our online campaign engaging the public with a new and revolutionary method for measuring children's feet. We realised early on that w...
Katie Malley
POD Shoes
Highly Recommended!
We were recommended Luke and Otis at Create the Web for our Google Shopping campaigns and we haven't looked back since. Nothing is too much trouble for them with them with sales in...
Jodie Hill
careermapTV
CreateTheWeb are amazing to work with
CreateTheWeb are amazing to work with! They always go above and beyond to ensure we get results and have grown our YouTube channel to over 100k subscribers in less than 12 months...
Isabel Bridle
Little Helium Heads
Spot on
Wow, super impressed with the service Otis and Luke have provided my business. They are amazing at what they do and I would never go elsewhere for my marketing and advertising need...
At this stage, we plan the project or campaign with you directly and learn more about your business & requirements.
We then get to work, using our planning as reference while completing the project to the highest standards.
We then give you the chance to review & suggest changes. This ensures the campaign or project is perfect.
This is the exciting part where we handle the deployment of the campaign, project, or service for your business.
Finally, we are dedicated to providing ongoing aftercare and monitoring to ensure consistent success.
At this stage, we plan the project or campaign with you directly and learn more about your business & requirements.
We then get to work, using our planning as reference while completing the project to the highest standards.
We then give you the chance to review & suggest changes. This ensures the campaign or project is perfect.
This is the exciting part where we handle the deployment of the campaign, project, or service for your business.
Finally, we are dedicated to providing ongoing aftercare and monitoring to ensure consistent success.
Here are some of the most common questions we receive when clients first reach out to us, covering everything you might want to know before getting started.
We’re often asked if we can handle large volumes; the answer is yes, we can. We’ve worked with organisations sending five to ten emails a day to millions of contacts, and we never shy away from a challenge.
Yes, you can review the provided data, but we can only make limited changes to it each month. It’s important to be precise with your targeting to ensure the best results.
You’ll start seeing results fairly quickly, but it’s typically after we send the first follow-up email rather than the initial email. This is because follow-ups often prompt more engagement and increase the chances of a response.​
While we’re flexible and happy to work around your needs, almost all of our email marketing services are provided on a monthly basis with a set fee. This fee will correlate to the number of campaigns and emails that you send every month.
This is never an issue. Depending on the type of campaigns that you’d like to run, we can source a quality list of contacts and potential customers for you to email (so long as they’re B2B to comply with GDPR).
For any campaigns that are B2C, you must have opt-in contacts, and we are not able to provide any B2C data due to data protection laws. This being said, for B2B campaigns, you are able to email prospects cold so long as it’s completely business-related. Not only that, but all the data we collect is from the public domain.
We’ve worked on a wide range of email marketing projects, each tailored to our clients’ needs. Here’s a selection of some of our most recent and exciting case studies.
Advertising
Advertising
Projects results
Manufacturing
Manufacturing
Projects results
Advertising
Advertising