SEOWeb DesignSocial Media
Hope Park
The numbers from the SEO campaign are among the strongest we have seen for a local commercial search brief at this budget level.
39 → 400Keywords
+300%Visibility
SEO for Financial Services
Mortgage advice. Financial planning. Accounting. Insurance. Your potential clients need financial services, and they will likely search the internet before they pick up the phone. Our SEO for financial services puts you in front of them when they do.
About 2,340,000 results (0.42 seconds)
#1
Y
Your Business
https://yourbusiness.co.uk › services
Your Business | Official Website
Rating 4.9 (127 reviews)
The leading provider trusted by hundreds of customers. Get started today...
C
Your Main Competitor
https://competitor.co.uk
Your Main Competitor | Near You
We offer various services across the UK...
B
Competitor B
https://competitorb.com
Competitor B | Homepage
Industry solutions for businesses of all sizes...
Trusted by businesses across the UK
Built for financial search
SEO for Finance
Ranking in financial services is harder than most industries. Google applies serious scrutiny to financial content under its Your Money or Your Life (YMYL) guidelines.
This means your site needs to show expertise, authority and trustworthiness, from the technical foundations to every content page. If you fail to, you will struggle to appear in front of potential customers. That is the standard our SEO agency builds every financial services campaign to.
your business near me#1 RANKING
Y
Your Business
https://yourbusiness.co.uk
Your Business | Trusted by 1,000+ Customers
Rating 4.9 (127 reviews)
Trusted by local customers for clear prices, quick replies and friendly, reliable service.
+340% organic traffic
12,400 monthly visits
#2
A
competitora.co.uk
Competitor A | Services Across the UK
#3
B
competitorb.com
Competitor B | Industry Solutions
What we do
Our SEO Services
Strong SEO in financial services is built on several pillars working together, and we cover every one of them. Whether your core service is mortgages, financial planning, tax advice or business finance, the same four levers decide whether Google shows you: what sits on your pages, who links to you, your local presence, and whether your site is technically credible enough to be trusted with financial advice.
On-Site Optimisation
We optimise every page on your site so search engines understand what you offer. For financial services, that means clear topical authority around each of your core services.
Off-Site Optimisation
Authority matters in financial search. We build high-quality backlinks from reputable, relevant sources through targeted outreach and digital PR.
Google Business Profile
We optimise and manage your Google Business Profile so you appear when local clients search for financial services near them.
Technical SEO
YMYL standards make technical credibility essential. We audit and improve speed, crawlability, structured data and Core Web Vitals.
Start Your Project
Get a Free SEO Audit
Tell us about your business, and we will reply faster than it takes your kettle to boil with honest advice and a clear plan.
- Free, no-obligation audit
- UK-based SEO specialists
- Real, measurable ranking growth
Speak to the people doing the work. Otis and Luke.
Real Client Growth
Client Results
One client went from almost no organic visibility to ranking for hundreds of commercial terms in under a year. Press play for how it happened.
Real Outcomes
Leads With Intent
We work with financial services businesses across the UK to build an SEO strategy that raises your enquiry numbers.
Your ideal customer begins to find you, people who want to pay for your services, rather than cold outreach targets who were not looking for you at all. Organic leads, and a higher conversion rate, because the intent is already there.
Someone searching "independent financial adviser in Manchester" or "accountant for limited company directors" is ready to pay for the service. Once you establish rankings, the leads tend to follow. Unlike paid advertising, which stops the moment you stop spending, SEO compounds over time.
How We Compare
Us, other agencies, and doing it yourself with AI
Most people who come to us have tried SEO before, with another agency or with AI tools, and been let down by it. Here is what changes when you work with us, side by side with the alternatives.
| What you get | Other Agencies | Using AI | CreateTheWeb |
|---|---|---|---|
| General Website Optimisation | Other Agencies: yes | Using AI: yes | CreateTheWeb: yes |
| Keyword Research and Content Writing | Other Agencies: yes | Using AI: yes | CreateTheWeb: yes |
| Leveraging Anthropic AI for Maximum Efficiency | Other Agencies: no | Using AI: yes | CreateTheWeb: yes |
| Directors Working on Your Account | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Relationship Building from Day One | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Client Portal for Complete Transparency | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Links Earned Through Manual Outreach | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Website Care and Hosting Included | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| A Monthly Report and a Call to Explain It | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
Beyond Google
We Optimise for AEO
Alongside traditional Google searches, prospective clients now use AI tools to ask financial questions and act on the answers they receive. If you don't appear in the AI Overview or the first page of Google, your potential customer will choose a competitor who took advantage of SEO for financial services earlier.
AEO, or Answer Engine Optimisation, makes sure those answers point to your business. We structure your content and authority signals so AI engines understand and recommend your services, putting you in front of high-intent clients.
Most of your competitors have likely not considered this yet, so there is room to appear in front of potential customers before them.
Claude
ChatGPT
GeminiSearched 8 sources
Your Business[1]
[1]
Your Business
yourbusiness.co.uk
Proven Results
99 to Position 1
Stephenson Executive Search moved from position 99 to position 1 for their primary search term, with a 290% increase in impressions.
Falcon Technology rebuilt their entire digital presence with us and saw sales increase by 1,051%, with Google visibility moving from 0.26% to 16%. Neither is a financial services firm, but the same technical foundations, content depth and authority building apply directly.
1,051%
Sales Growth
0.2% → 16%
Google Visibility
37.7%
Traffic Increase
Our Client Portal
Track campaigns, projects, and results live
Our bespoke client portal gives you a real-time view of your SEO. Track ongoing tasks, backlinks, site health and overall progress whenever you like, and get automatic notifications when work starts and when it's complete. Full transparency, with no chasing required.
Brand visibility
Brand Visibility
Customers don't just Google anymore. They check maps, ask AI assistants, scroll social, read the news, and use voice search.
We connect every dot, so your brand shows up across every surface that matters, not just one.
Google Search
AI Assistants
Maps & Local
Voice Search
Social
News & PR
Your Business
Visible everywhere
Personal Service
Otis and Luke lead every project, backed by a team of specialists. You always know who is working on your account.
YMYL Expertise
We understand the additional standards Google applies to financial content and build every campaign to meet them.
Transparent Pricing
Clear, upfront costs so you know exactly what you are investing and what you are getting for it.
Fast, Consistent Delivery
We deliver work on time and communicate clearly throughout.
Ongoing Support
You get optimisation as your rankings grow, with a client portal that shows you exactly what is happening and why.
Proven Track Record
Hundreds of successful campaigns and a 100% five-star Trustpilot rating from clients across the UK.
More than just SEO
Free Website Support
SEO and website maintenance are a powerful combination, and a slow or insecure site will undermine any SEO campaign.
Every SEO package includes unlimited web design and management support at no extra cost. We keep your software and plugins updated, add security layers, handle unlimited content and design updates, and host your site free of charge for as long as you work with us.
For financial services businesses, where trust and professionalism matter, a site that looks sharp, loads fast and stays secure is part of the package.
CreateTheWeb Care
Watching your site · 24/7
Updates
Latest
Security
Patched
Performance
−420 ms
Design
Polished
OW
Designer signs off
Every change reviewed before going live
Why Choose Us
The partner your business deserves
We combine creativity, technology, and strategy to deliver results that genuinely matter to your business.
Get a QuotePersonal Service
Otis and Luke lead every project, backed by our team of specialists.
Creative Solutions
Innovative strategies tailored to your unique business goals and audience.
Transparent Pricing
No hidden fees. Clear, upfront pricing so you always know what you're investing.
Fast Turnaround
We deliver projects on time without compromising on quality or detail.
Ongoing Support
Continuous support to ensure your digital presence keeps growing.
Proven Track Record
Hundreds of successful projects and high client retention rate.
Sectors We Serve
The financial services businesses we help grow day to day
We work with financial services businesses of all sizes across the UK. If your business helps clients make financial decisions and you need more clients, we can help.
Mortgage Brokers
Financial Advisers
Accountants
Tax Specialists
Insurance Brokers
Wealth Management
Pensions
Retirement Planning
Business Finance
Commercial Lending
Financial Planning
Credit Brokers
Fintech
And many more
Our Recent Work
Real results for real businesses
Our three most proud projects that we'd like to share with you. We've hand-picked these projects.
View Our WorkSEOWeb DesignSocial Media
Falcon Technology
A WooCommerce rebuild plus seven SEO content clusters took Falcon from 0.26% Google visibility to position 1 for their biggest commercial search terms.
1,051%Sales Growth
0.2% → 16%Google Visibility
SEO
Stephenson Executive Search
An executive recruitment agency that had been left behind in search. Our SEO campaign grew them to over 4,300 daily impressions and 953,000 in a year.
99 → 1Position Change
+290%Impression Growth
Where We Work
We Work Nationwide
Financial services SEO across the UK. We work with firms nationwide, and wherever you are based you get the same team and the same process.
Common FAQs
Everything you might want to know about SEO for financial services. Can't find what you're looking for? Get in touch and we'll be happy to help.
Most financial services clients start seeing meaningful movement within three to six months. Competitive terms, such as IFA or wealth management keywords in major cities, can take longer to tackle. We set honest expectations from day one and show you progress at every stage through your client portal.
Yes, and more so than for larger firms. A small accountancy practice or independent financial adviser does not need to rank nationally. Ranking well for the right local terms, such as "accountant in Leeds" or "financial adviser in Bristol", will generate a consistent flow of high-quality local enquiries at a fraction of the cost of paid advertising over time.
Google applies additional scrutiny to pages that could affect someone's financial wellbeing. This means content must show expertise, credentials and authority throughout. We build every campaign with these standards in mind.
Yes. We handle article writing, service page copy and landing page content as part of your campaign. Every piece meets Google's quality standards for financial content while targeting the search terms your prospective clients use.
You get access to a bespoke client portal to see your rankings, backlinks, site health, open tasks and campaign progress live. You get automatic notifications when work starts and when it is complete. This information is always available.
Excellent·100% 5-Star Reviews onTrustpilot
Ready to Start Your Growth?
Get in touch with our team today and discover how we can help your business grow with our comprehensive digital marketing services.