Looking Glass of Bath
A 50-year-old bespoke mirror maker, barely visible online. Our SEO put both their key terms on page one of Google.
We are an SEO agency in Bath that works with many businesses in and around the city, growing their websites with organic SEO strategies and campaigns.
The leading provider trusted by hundreds of customers. Get started today...
We offer various services across the UK...
Industry solutions for businesses of all sizes...
Trusted by businesses across the UK
Aim for the top
We work with companies that have been burnt by previous SEO agencies. After switching to us they see effective results, often for a smaller investment than before. Ranking in position one brings around 25% of all the clicks for a keyword, so we always aim for the very top.
Your Business | Trusted by 1,000+ Customers
Trusted by local customers for clear prices, quick replies and friendly, reliable service.
What we do
Great SEO is built on a few core pillars working together. We cover every one of them so your online visibility grows from every angle.
We optimise everything on your website itself, from titles and headings to internal links and content, so search engines understand your pages and rank them higher.
We grow your authority away from your website through high-quality backlinks and digital PR, the off-site signals Google trusts most when deciding who to rank.
We optimise and manage your Google Business Profile so you appear in the local map pack and win nearby customers searching for what you offer.
We strengthen the technical foundations of your site, including speed, crawlability, structured data and mobile performance, so nothing holds your rankings back.
Start Your Project
Tell us about your website and we'll come back within a few minutes with honest advice and a clear price. No pressure, no jargon, no obligation.
Speak to the people doing the work. Otis and Luke.
Real Client Growth
A real client account, not a demo. The same method drives our work for businesses in Bath. Press play for the full story.
Real Outcomes
Have you heard from your SEO agency that you are doing great, yet it never seems to translate into real-world sales and growth? We see this far too often, and it is exactly what sets us apart. We measure sales, enquiries, or whatever your main goal is, rather than vanity numbers that do not matter.
Once our work takes effect, you can expect a steady stream of regular, high-quality leads flowing in from your website, the kind you can rely on to keep your business growing.
Us, other agencies, and doing it yourself with AI
Most people who come to us have tried SEO before, with another agency or with AI tools, and been let down by it. Here is what changes when you work with us, side by side with the alternatives.
| What you get | Other Agencies | Using AI | CreateTheWeb |
|---|---|---|---|
| General Website Optimisation | Other Agencies: yes | Using AI: yes | CreateTheWeb: yes |
| Keyword Research and Content Writing | Other Agencies: yes | Using AI: yes | CreateTheWeb: yes |
| Leveraging Anthropic AI for Maximum Efficiency | Other Agencies: no | Using AI: yes | CreateTheWeb: yes |
| Directors Working on Your Account | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Relationship Building from Day One | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Client Portal for Complete Transparency | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Links Earned Through Manual Outreach | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| Website Care and Hosting Included | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
| A Monthly Report and a Call to Explain It | Other Agencies: no | Using AI: no | CreateTheWeb: yes |
Proudly local
We love helping local businesses grow with results-driven SEO campaigns. Bath and the surrounding areas, from Walcot Street and Milsom Street in the city centre out to Keynsham, Saltford and Bradford-on-Avon, are where we sharpened our craft. Our director, Otis Wilkinson, cut his teeth with businesses in and around the city, so we owe it to Bath companies to deliver for the local community.
We love the personal touch of local projects, and we work best connecting in person with the businesses we support.
Beyond Google
The way people search is shifting. Instead of scrolling through Google, more and more customers are asking AI tools like ChatGPT, Claude and Google’s AI Overviews directly, then acting on the answer they are given.
AEO, or Answer Engine Optimisation, makes sure that the answer points to you. We structure your site and content so AI engines understand and recommend your business, putting you in front of customers long before your competitors catch up.
Featured Case Study
Falcon Technology's Google visibility went from 0.26% to 15.88%, a 61-fold increase, after a rebuild and a full restructure of how their catalogue was organised.
A number that low means the site is effectively absent from search. Getting off the floor is less about chasing keywords than about fixing what stops a site ranking at all.
1,051%
Sales Growth
0.2% → 16%
Google Visibility
37.7%
Traffic Increase
Track campaigns, projects, and results live
Our bespoke client portal gives you a real-time view of your SEO campaign. Track ongoing tasks, backlinks, site health and overall progress whenever you like, and get automatic notifications when work starts and finishes. It is full transparency into exactly what we are doing to grow your search presence, with no chasing required.
Brand visibility
Customers don't just Google anymore. They check maps, ask AI assistants, scroll social, read the news, and use voice search.
We connect every dot, so your brand shows up across every surface that matters, not just one.
We provide an all-inclusive keyword research service. We are dedicated to your growth, so we research however much is needed, with no limits.
Our professional content writer prepares high-quality articles about your business to attract customers researching what you do.
Our backlink campaigns are seriously effective. Thanks to our network of blog owners, we can grow your rankings within a month or two of starting link building.
Good backlinks are great, but bad links weigh your site down. We work to remove your bad links by reaching out to the site owners directly.
Looking for more targeted traffic from Somerset? We build authority and awareness in Bath, or any other area, so you get more local traffic.
We take care of every element of your website too. From updating text to adding new pages, we do it all at no extra charge.
More than just SEO
Promoting your website is great, but keeping it up to date, secure and fast is just as important for growth. We provide unlimited website management and care, totally free of charge, with all of our SEO packages.
We update your software regularly to keep your site secure, strengthen security whenever we take a site over, and respond to any problems automatically and right away. We also update content and images and make design tweaks whenever you need them, all at no charge.
As a final bonus, we provide free website hosting for our SEO clients if they want it. You do not have to move to us, but the option is always there.
The partner your business deserves
We combine creativity, technology, and strategy to deliver results that genuinely matter to your business.
Get a QuoteOtis and Luke lead every project, backed by our team of specialists.
Innovative strategies tailored to your unique business goals and audience.
No hidden fees. Clear, upfront pricing so you always know what you're investing.
We deliver projects on time without compromising on quality or detail.
Continuous support to ensure your digital presence keeps growing.
Hundreds of successful projects and high client retention rate.
Example of industries we help grow day to day
Here are just a few of the industries we regularly support, but we're not limited to these. We work with businesses across all sectors, tailoring our services to suit their goals and requirements.
Real results for real businesses
Our three most proud projects that we'd like to share with you. We've hand-picked these projects.
View Our WorkA 50-year-old bespoke mirror maker, barely visible online. Our SEO put both their key terms on page one of Google.
The numbers from the SEO campaign are among the strongest we have seen for a local commercial search brief at this budget level.
An established Bath building firm let down by past agencies. We rebuilt their website and ran the SEO that put them top of Google for local searches.
Where We Work
Local presence, national reach. Wherever your business is based, we bring the same studio-grade SEO team and process, explore the cities we already work with most.
Everything you might want to know about working with us on SEO. Can't find what you're looking for? Get in touch and we'll be happy to help.
A position boosting guest post is where we reach out to the owner of a blog with relevance to your industry and ask them to include a link to your website in their article. Thanks to the quality and relevance of these websites, this often leads to a big increase in your Google exposure, which is why we call them position boosting guest posts.
Yes, we provide website management and care totally free of charge with all of our SEO packages. Whatever you need, we can do it for you quickly and correctly.
Keeping track of performance is very important. We measure real-world growth like sales and enquiries, and we also provide written reports and SEO audits every month, plus a catch-up call on Zoom to explain the results and discuss how we can improve them.
Sometimes the keywords we choose will not give the results we are looking for. We usually pick up on this quickly and let you know how we are changing course. We are happy to adjust keyword targeting at any time to improve your results.
The cost of an SEO campaign varies massively depending on the size of your website, your industry and your budget. Our packages start from £400 per month, but we recommend a minimum of £600 to £1,250 per month for the best results.
This depends on your budget, ranking factors and industry. Our clients often see a big uplift in exposure within a few months, though SEO is a long-term investment and a campaign should run for six to twelve months before measuring results. If you want fast results within a week or two, we would recommend our PPC services, as we are also a PPC agency.
Yes. We work closely with the Bath business community and know the local market well, so we are happy to meet in person where it helps. We also run successful SEO campaigns for clients across the UK.
Get in touch with our team today and discover how we can help your business grow with our comprehensive digital marketing services.