PPC Agency London
Pay-per-click campaigns engineered to dominate London's most competitive search auctions. We target the right keywords, outbid the right competitors, and turn clicks into customers, with every pound of PPC advertising accountable to real revenue.
Trusted by businesses across the UK
Our Management
Generating Leads in London
Running Google Ads and paid search in London is not the same as running them anywhere else. Competition is intense, cost-per-click is high, and the margin for a poorly managed account is expensive. That is where a London PPC agency that actually knows what it is doing makes the difference.
We have run campaigns for businesses across every major London sector: professional services, legal, healthcare, home improvement, hospitality, ecommerce, and more. We know what the auction looks like here, what the benchmarks are, and which PPC strategies it takes to come out ahead. Every data-driven campaign we run is built around one question: what does a lead need to cost for this to make commercial sense?
What We Run
Services We Provide
Our full-funnel PPC management spans every channel that puts your London business in front of ready-to-buy searchers.
Google Search Ads
Capture buyers at the exact moment they search. Optimised, proven strategies built to compete in London's high-intent search environment.
Google Shopping
Feed-level optimisation, smart bidding, and product-data hygiene to put your products in front of high-intent London shoppers.
Performance Max
Single campaigns spanning Search, Shopping, YouTube, Display, Discover, and Gmail, fed with the right signals and creative to reach London's highly diverse audiences and maximise your outreach.
Remarketing & Display
Re-engage abandoners and warm London audiences with creative built to convert. Audience layering, frequency control, and the right message at the right moment in the buying journey.
Start Your Project
Free PPC Consultation
Tell us about your business and we'll come back within a few minutes with honest advice and a clear price. No pressure, no jargon, no obligation.
- Free, no-obligation consultation
- Google Partner agency
- Transparent, results-driven campaigns
Speak to the people running your campaigns. Otis and Luke, not a call centre.
your productShoppingYour Best Selling Product
Sell More Products
Google Shopping Ads
Shopping ads put your products at the top of Google with images, prices, and ratings, and we target audiences in London with scroll-stopping content.
We tune. We sharpen. We optimise. Every sale is tied back to a keyword, and our process does not stop until you are making the sales.
“I'm a bit of a dinosaur with anything technical but Otis has been amazing. He made me feel really relaxed about…”
Andrea Williams
Clear Skin
“I have been working closely with Otis and Luke for a couple of years now, design work on a new website and a…”
Spencer Groves
The Luxury Travel Society
“We have been very pleased with the service provided by CreateTheWeb. They helped design and host our website…”
Joe Williams
Falcon Technology
“I stumbled across CreateTheWeb whilst looking for a website design company and boy do I feel lucky! Otis has…”
Matt Lyons
Lyons Blade
“Working with Otis at CreateTheWeb has been an absolute joy. All too often, people have a vision in mind, but…”
Andre Berry
JB Autos
“Thank heavens for CreateTheWeb. My business was failing until the guys calmly took control. Within months they…”
Jim Thomas
The Gentle Mind
“What would have taken weeks for me to complete took Otis at CreateTheWeb 2 hours! When you need a professional…”
Tracy Acton-Peters
Secret Beach Pilates
“We’ve been working with Otis and Luke at Create The Web on a full digital package — they built our new website…”
Jay Macgregor
British Cleaning Solutions
“After creating my own version of the company website, it became clear that we needed professional help to take…”
Ian Bernard
Braemar Medical
“What would have taken weeks for me to complete took Otis at CreateTheWeb 2 hours!!! When you need a…”
Tracy Acton-Peters
Secret Beach Pilates
“After we opened our latest serviced offices in Salford, we wanted to create organic interest through SEO to get…”
Daniel Bullen
Hope Park Workspaces
“Otis and the createtheweb team have been incredibly diligent in achieving our aims for our website SEO …”
Jess Edwards
Stephenson Executive Search
“Otis and Luke are amazing at what they do, they recently built our website for us, we couldn't be happier with…”
John Harris
Gym Flooring UK
“CreateTheWeb are great at what they do, super friendly and approachable. They've done a great job on my website…”
Luke McInery
McInery
“I had an exceptional service from Otis and the team. They listened to my requirements and delivered an amazing…”
Ben Sheppard
Boatswain Joinery
“We have been using CreateTheWeb to drive our online campaign and engage the public with a revolutionary new…”
David Easterfield
Pinpoint Foot Measurement
“We were recommended Luke and Otis at Create the Web for our Google Shopping campaigns and we haven't looked…”
Katie Malley
POD Shoes
“Really easy to work with and carried out everything that we wanted and more. Would highly recommend.”
Simon Kitchen
COOPS Renewables
“CreateTheWeb are amazing to work with! They always go above and beyond to ensure we get results and have grown…”
Jodie Hill
careermapTV
“Great service. Very good communication. Always very helpful. I highly recommend CreateTheWeb.”
Arletta Zolnowska
Science Fitness
“Wow, super impressed with the service Otis and Luke have provided my business. They are amazing at what they do…”
Isabel Bridle
Little Helium Heads
“Just wanted to thank you for the amazing response we have received from the recent email marketing campaigns…”
Steve Crowe
YachtingPages
“Otis and his team were recommended to us when we decided to have our website renewed. From start to finish they…”
Phil Ingham
Land and Waterscapes
“Cannot recommend enough! Otis and the team were absolutely outstanding in every aspect. Very professional with…”
Shaun Stevens
SMS Extinguishers
“I made an enquiry, and within seconds I received notification that a ticket had been opened, and the team were…”
Louise Brooks-Bryant
Stylistic Steel
“Highly recommended very helpful setting up our website explaining the best way to reach out to our customers.”
Steve Stroud
Celebration Bars
“The team were fantastic!! I was't sure what I really wanted but I gave a few words and the team just ran with…”
Sarah Haddow
Sarah Haddow Psychotherapy
“I had the absolute pleasure of working with CreateTheWeb recently, and I must say they are a top-notch…”
Tomos Andrews
Solution Supplier
“Otis and the team have always provided outstanding customer service, always happy to help with any queries no…”
Toni Moore
Sweet Pea Floral Design
“We recently had our website redesigned and we are very pleased with the results. We had a few queries which…”
Jan Rodd
Poultryman
“We were very pleased with CreateTheWeb how they handled the advertising of our village hall. Nothing was to…”
Bryn Hawkins
Meadgate Weddings
“I would just like to say thank you for the work you have done on my website. I asked you to link my facebook…”
Al Stewart
Transition4u
“Love working with the team at CreateTheWeb. They are super quick to act on any request that I have and put all…”
Lisa Franz
Nutrition Coaching & Life
“We recently employed the services of CreateTheWeb for the purpose of producing a brand-new website for a new…”
Deb Thatcher
SDS Garage Doors
“We have found CreateTheWeb to be very professional, helpful and creative in setting up our website and would…”
Anthony Reed
Looking Glass of Bath
“Createtheweb.co.uk is very professional and knowledgeable company that created our (AK Pizza) web above…”
Peter Kubinec
AK Pizza
“As someone who struggles with technology, but is keen to communicate through a website, I found Otis and his…”
Christina Bailey
F.A.C.E
“I'm a bit of a dinosaur with anything technical but Otis has been amazing. He made me feel really relaxed about…”
Andrea Williams
Clear Skin
“I have been working closely with Otis and Luke for a couple of years now, design work on a new website and a…”
Spencer Groves
The Luxury Travel Society
“We have been very pleased with the service provided by CreateTheWeb. They helped design and host our website…”
Joe Williams
Falcon Technology
“I stumbled across CreateTheWeb whilst looking for a website design company and boy do I feel lucky! Otis has…”
Matt Lyons
Lyons Blade
“Working with Otis at CreateTheWeb has been an absolute joy. All too often, people have a vision in mind, but…”
Andre Berry
JB Autos
“Thank heavens for CreateTheWeb. My business was failing until the guys calmly took control. Within months they…”
Jim Thomas
The Gentle Mind
“What would have taken weeks for me to complete took Otis at CreateTheWeb 2 hours! When you need a professional…”
Tracy Acton-Peters
Secret Beach Pilates
“We’ve been working with Otis and Luke at Create The Web on a full digital package — they built our new website…”
Jay Macgregor
British Cleaning Solutions
“After creating my own version of the company website, it became clear that we needed professional help to take…”
Ian Bernard
Braemar Medical
“What would have taken weeks for me to complete took Otis at CreateTheWeb 2 hours!!! When you need a…”
Tracy Acton-Peters
Secret Beach Pilates
“After we opened our latest serviced offices in Salford, we wanted to create organic interest through SEO to get…”
Daniel Bullen
Hope Park Workspaces
“Otis and the createtheweb team have been incredibly diligent in achieving our aims for our website SEO …”
Jess Edwards
Stephenson Executive Search
“Otis and Luke are amazing at what they do, they recently built our website for us, we couldn't be happier with…”
John Harris
Gym Flooring UK
“CreateTheWeb are great at what they do, super friendly and approachable. They've done a great job on my website…”
Luke McInery
McInery
“I had an exceptional service from Otis and the team. They listened to my requirements and delivered an amazing…”
Ben Sheppard
Boatswain Joinery
“We have been using CreateTheWeb to drive our online campaign and engage the public with a revolutionary new…”
David Easterfield
Pinpoint Foot Measurement
“We were recommended Luke and Otis at Create the Web for our Google Shopping campaigns and we haven't looked…”
Katie Malley
POD Shoes
“Really easy to work with and carried out everything that we wanted and more. Would highly recommend.”
Simon Kitchen
COOPS Renewables
“CreateTheWeb are amazing to work with! They always go above and beyond to ensure we get results and have grown…”
Jodie Hill
careermapTV
“Great service. Very good communication. Always very helpful. I highly recommend CreateTheWeb.”
Arletta Zolnowska
Science Fitness
“Wow, super impressed with the service Otis and Luke have provided my business. They are amazing at what they do…”
Isabel Bridle
Little Helium Heads
“Just wanted to thank you for the amazing response we have received from the recent email marketing campaigns…”
Steve Crowe
YachtingPages
“Otis and his team were recommended to us when we decided to have our website renewed. From start to finish they…”
Phil Ingham
Land and Waterscapes
“Cannot recommend enough! Otis and the team were absolutely outstanding in every aspect. Very professional with…”
Shaun Stevens
SMS Extinguishers
“I made an enquiry, and within seconds I received notification that a ticket had been opened, and the team were…”
Louise Brooks-Bryant
Stylistic Steel
“Highly recommended very helpful setting up our website explaining the best way to reach out to our customers.”
Steve Stroud
Celebration Bars
“The team were fantastic!! I was't sure what I really wanted but I gave a few words and the team just ran with…”
Sarah Haddow
Sarah Haddow Psychotherapy
“I had the absolute pleasure of working with CreateTheWeb recently, and I must say they are a top-notch…”
Tomos Andrews
Solution Supplier
“Otis and the team have always provided outstanding customer service, always happy to help with any queries no…”
Toni Moore
Sweet Pea Floral Design
“We recently had our website redesigned and we are very pleased with the results. We had a few queries which…”
Jan Rodd
Poultryman
“We were very pleased with CreateTheWeb how they handled the advertising of our village hall. Nothing was to…”
Bryn Hawkins
Meadgate Weddings
“I would just like to say thank you for the work you have done on my website. I asked you to link my facebook…”
Al Stewart
Transition4u
“Love working with the team at CreateTheWeb. They are super quick to act on any request that I have and put all…”
Lisa Franz
Nutrition Coaching & Life
“We recently employed the services of CreateTheWeb for the purpose of producing a brand-new website for a new…”
Deb Thatcher
SDS Garage Doors
“We have found CreateTheWeb to be very professional, helpful and creative in setting up our website and would…”
Anthony Reed
Looking Glass of Bath
“Createtheweb.co.uk is very professional and knowledgeable company that created our (AK Pizza) web above…”
Peter Kubinec
AK Pizza
“As someone who struggles with technology, but is keen to communicate through a website, I found Otis and his…”
Christina Bailey
F.A.C.E
Proudly local
London Based Agency
We are a London PPC agency with our office in Fitzrovia, right in the heart of the capital. London is home for us, so we understand its market, its competition and its pace in a way an agency running campaigns from afar simply cannot.
From the City and the West End to Shoreditch, Camden and out across Greater London, we love connecting in person with the businesses we support, and we build the high-converting landing pages that make paid campaigns fly.
What's Included
Everything Inside the Engine
Every London PPC management service we run ships with the same core toolkit, the work that compounds your returns month after month and pushes you to new profit levels.
Keyword Research
Deep keyword and search-intent mapping so every pound goes against the queries your ideal London customer actually types.
Negative Keywords
Tight negative-keyword lists that cut wasted spend on irrelevant clicks before they ever land on your site.
Conversion Tracking
End-to-end tracking with GA4, Google Tag Manager, and offline conversion imports, so every lead is tied back to the click that drove it.
Landing Page Optimisation
Conversion-focused landing pages and A/B tests that lift quality score and turn more clicks into customers.
Smart Bid Management
Automated bidding tuned to your margins and goals, whether that is Target ROAS, Max Conversions, or fully manual when the situation demands it.
Live Reporting
Always-on dashboards showing spend, leads, revenue, and ROAS. Live results, so you never have to wait around for a monthly spreadsheet.
Our Client Portal
Track campaigns, projects, and results live
Your own dashboard gives you a real-time view of your PPC campaigns. Track ad spend, clicks, conversions and cost per click as they happen, so you always know exactly what your budget is bringing back.
Alongside the live numbers you get project updates, direct messages with your account manager, invoices and reports, all in one secure portal you can access anytime, with no chasing required.
NorthwoodPartner
Our Accolades
We're a Google Partner
We are recognised by the world’s #1 search engine as one of the best agencies. As a Google Partner, we have a track record of successfully handling substantial ad spend, delivering quality results, and constantly improving through Google’s training and certifications.
In Google’s eyes, we’re trusted experts. This means you get peace of mind, maximised results, and true value out of every penny you spend.
Why Choose Us
The partner your business deserves
We combine creativity, technology, and strategy to deliver results that genuinely matter to your business.
Get a QuoteDedicated Team
A dedicated account manager and team of specialists assigned to your project.
Creative Solutions
Innovative strategies tailored to your unique business goals and audience.
Transparent Pricing
No hidden fees. Clear, upfront pricing so you always know what you're investing.
Fast Turnaround
We deliver projects on time without compromising on quality or detail.
Ongoing Support
Continuous support to ensure your digital presence keeps growing.
Proven Track Record
Hundreds of successful projects and high client retention rate.
Common Industries
Example of industries we help grow day to day
Here are just a few of the industries we regularly support, but we're not limited to these. We work with businesses across all sectors, tailoring our services to suit their goals and requirements.
With Every Campaign
A Free Landing Page Built to Convert
You get a free landing page with every PPC campaign, built around local London keywords and ready to turn clickers into buyers. Fast, focused and engineered to convert paid clicks into real enquiries or purchases while you sleep.
One irresistible page that does one job: persuade the visitor to take action.
Where We Work
PPC Beyond London
Our work is not limited by location. We work with clients worldwide, but here are a few common locations we work with in the UK.
Common FAQs
Here are some common questions we receive when clients first reach out, covering everything you might want to know before getting started.
Ready to Start Your Growth?
Get in touch with our team today and discover how we can help your business grow with our comprehensive digital marketing services.