Insights & Articles

Strategy, ideas, and lessons from our work with brands across the UK, written by the team behind the campaigns.

Why React & Next.js Are Better Than WordPress
Web Design
26 Jun 20266 min read

Why React & Next.js Are Better Than WordPress

WordPress powers much of the web, but it isn't always the right choice. Here's why we build faster, safer, more scalable websites with React and Next.js instead.

By Eddie HallRead article
A Bristol high street at dusk, lined with independent shops, bars and restaurants
Marketing
25 Jun 20267 min read

How Affordable Marketing Can Save Bristol's Independent Businesses

Many of Bristol's independent businesses are missing out, held back by the myth that digital marketing is too expensive. Here is why affordable marketing works, and how to make it pay.

By Eddie HallRead article
Why Followers on Social Media Aren't Important
Social Media
24 Jun 20269 min read

Why Followers on Social Media Aren't Important

Followers on social media are not the metric that matters. Here is why engagement, community and trust are the real drivers of success, and how to build them.

By Eddie HallRead article
Clifton Suspension Bridge, Bristol
Marketing
22 Jun 20268 min read

Digital Marketing in Bristol

We started small in Bristol, helping local businesses grow with affordable, high-converting websites and digital marketing. Here is how we helped local Bristol businesses gain the awareness they deserve.

By Eddie HallRead article
Why Your Google Ads Need Time to Deliver Results
Pay Per Click
21 Jun 20265 min read

Why Your Google Ads Need Time to Deliver Results

New Google Ads campaign not converting yet? That is the learning phase, and it is normal. Here is how it works, why patience pays, and how to support it without resetting your progress.

By Eddie HallRead article
Why Your Google PPC Campaign Fails
Pay Per Click
20 Jun 202610 min read

Why Your Google PPC Campaign Fails

Investing in Google PPC but seeing minimal results? From confusing copy and poor landing pages to tracking gaps and quality score, here is what quietly kills a PPC campaign, and how to fix it.

By Eddie HallRead article
Landing Page Requirements for PPC
Pay Per Click
20 Jun 20266 min read

Landing Page Requirements for PPC

Invested in PPC but not seeing results? Your landing page could be the problem. Here are the five landing page requirements that turn paid clicks into paying customers.

By Eddie HallRead article
Website Design Costs
Web Design
1 Jan 202614 min read

Website Design Costs

Discover how much a website costs - from DIY builders to high-end bespoke sites - and why the right investment can deliver a serious return for your business.

By Eddie HallRead article
Marketing for businesses in Bath
Marketing
11 Oct 20257 min read

Marketing for Bath Businesses

We started small in Bath, helping local businesses grow with affordable, results-driven websites and digital marketing. Here is the story of how we helped local Bath businesses kickstart their online presence.

By Eddie HallRead article

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